What is a Domain Name?

A domain name is simply the name by which you are known on the Internet. The domain name of this site is www.netsavvy.com.au. Domain names are unique and give your site an address on the World Wide Web.

Each computer on the Internet is identified by a unique set of numbers called an IP (or Internet Protocol) address. Because it is difficult for people to remember sets of numbers, the Domain Name System was developed to translate domain names into their matching IP addresses and vice versa.

What is Domain Name Registration?

To enable your domain name to be found by anyone in the world using the Internet it must be registered with a name server (a computer that translates domain names into physical addresses). A small fee is payable to a domain name registrar for this privelege.

Do I need my own domain name?

Yes, if you are serious about your Internet presence. A domain name such as www.mybusiness.com.au presents a much more professional image than say myisp.com.au/mybusiness, and shows that you are serious about your business. However, the biggest disadvantage of having a domain name that is a sub-domain of your ISP is that you cannot change ISP without changing your domain name. You are locked in.

Can I register my domain name before I am ready to use it?

Yes, you can and it is advisable to do so. This will secure your preferred domain name and prevent some-one else from registering it.

How Can NetSavvy Help?

• We can advise you on a suitable domain name for your business. There are certain rules regarding valid domain names and we can steer you through these.
• We can tell you whether or not the domain name you would like is available.
• Because we are completely independent, we can advise you on the best deals in domain name registration. (We only deal with reputable registrars.)
• We can provide a temporary holding page advertising your business while your website is being developed.

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